French premium detergent brand Briochin has announced the launch of two new scents of its best-selling dishwashing detergent.
The new products feature refreshing Lime and subtle Orange Blossom fragrances, combining Briochin’s powerful concentrated formula with refined French-inspired scents and elegant design.
The Lime Dishwashing Detergent delivers a fresh, zesty aroma while effectively removing even strong food odors. The Orange Blossom Dishwashing Detergent provides a delicate yet refreshing fragrance that gently cleans away grease and residue, leaving a pleasant after-scent.
Formulated with 95% naturally derived ingredients and 99% water-biodegradable, both detergents have received ECOCERT certification from France and the highest EXCELLENT rating from Germany’s Dermatest, making them safe for use even with bare hands.
To celebrate the launch, Briochin has also introduced a limited-edition gift set in collaboration with French premium glassware brand La Rochère. The set includes one of the new dishwashing detergents along with two La Rochère Versailles goblets. It will be available for purchase through Briochin’s official online store and at the kitchen & lifestyle concept store Maison Plaisant Yangjae.
A Briochin spokesperson commented, “These new additions expand our dishwashing detergent lineup, driven by strong consumer satisfaction with our best-seller. Through this collaboration with La Rochère, we hope to transform dishwashing into a more special and inspiring experience while offering consumers a collectible limited edition.”